Offering on Amazon is now not around competitive estimating, smooth pictures, and intelligent duplicate. Compliance — especially item security compliance — is taking center arrange, and in the event that you’re not keeping up, you’re putting your trade at chance.
Beginning July 13, 2025, Amazon is implementing a basic alter to its compliance documentation prerequisites. From that date forward, Amazon will as it were acknowledge item test reports from labs that meet their inside security guidelines. Test reports issued by unapproved or suspended labs will be through and through rejected, notwithstanding of whether they were acknowledged within the past.
This upgrade might sound specialized, but for private name venders, brand proprietors, and producers who bargain with directed items, it has major suggestions.
Why This Change Matters
Over the a long time, Amazon has confronted developing weight to progress the security of items sold on its stage. With millions of third-party dealers all inclusive, Amazon is presently being held responsible — not fair by clients but too by governments and administrative bodies — for guaranteeing that everything sold meets essential security benchmarks.
Conflicting test comes about, poor-quality labs, and non-compliant items have driven to legitimate issues, item reviews, and harmed believe. Amazon’s modern move could be a step toward fixing its compliance environment by guaranteeing that item security certifications come as it were from checked, dependable sources.
What This Means for Sellers
If your product category requires safety testing (e.g., toys, electronics, baby items, personal care products), you can no longer submit results from just any lab. Amazon will now evaluate which labs meet their quality and reliability criteria — and only reports from those labs will be considered valid.
Labs that do not meet Amazon’s standards will either not be accepted at all or may appear on a “suspended labs” list. Submitting a report from one of these labs will result in document rejection, potential listing suppression, or even account-level warnings in some cases.
Even more importantly, Amazon will update its approved and suspended lab lists regularly. This isn’t a one-and-done check — sellers must monitor the list periodically to ensure their compliance efforts remain aligned.
What You Should Do Now
If you’re sourcing or manufacturing products that fall under safety regulations, this policy update demands immediate action. Begin by reviewing all current test reports and verifying whether the issuing lab is on Amazon’s approved list. If it’s not — it’s time to retest.
Second, talk to your supplier. Many suppliers handle product testing through labs they’re familiar with, and some may not be aware of Amazon’s new policy. Don’t assume they’ve checked — verify the lab name, accreditation, and current standing on Amazon’s list yourself.
To help with this, Amazon has provided an official resource listing approved labs. You can access it here:
👉 https://shorturl.at/cqGvI
How This Affects Product Launches and Sourcing Timelines
In case you’re arranging to dispatch a modern item or restock stock, construct in additional time for compliance checks. Choosing an unapproved lab presently seem delay your posting by weeks or more. This is often particularly critical amid Q4, when posting suspensions or delays can result in noteworthy misplaced income.
Also, this move will likely weed out providers and producers that depend on low-cost, questionable labs to cut corners. Within the long run, that’s great news for genuine dealers — it raises the bar for item quality and makes a more dependable commercial center.
A Step Toward a More Regulated Amazon Ecosystem
This change may feel like a burden, especially for sellers who operate lean businesses or rely heavily on suppliers to handle compliance. But viewed differently, it’s a sign of Amazon maturing as a platform.
By raising the standards for test result validity, Amazon is signaling that it’s taking consumer protection and product legitimacy more seriously. For sellers who already invest in high-quality, compliant manufacturing, this is actually a competitive advantage — and a way to differentiate from those who try to cut corners.
Final Thoughts
The July 13 compliance change is not just another update to ignore. It’s a firm push by Amazon to create a safer, more reliable marketplace — and it will reward sellers who take the time to get it right.
Take this as a moment to audit your compliance workflow, educate your suppliers, and align your processes with Amazon’s expectations. What may seem like extra work now could save you from costly listing issues, delayed launches, and reputational damage later.
Stay informed. Stay compliant. And don’t leave your success to chance — because when it comes to product safety, Amazon clearly isn’t anymore.
